Rank Ranger Blog

APIs can often be quite intimidating for SEO professionals, especially for those more accustomed to working in Microsoft Excel.

To help you out, I’ve written this guide to provide you with the Python code so that you can literally copy-paste the code to get started immediately.

We’ll be focusing on getting data on your:

• Package ID number (required to get data from the rest of the API)
• Campaigns that you’re running
• Keywords (within a campaign)
• Rankings (for your keywords)

You’ll notice in each section there are quite a few steps that we explain to help you understand what the Python code is doing so you can learn a little Python on the way while appreciating mini-hurdles to be overcome in getting your data!

They say that people buy from people. And in the digital world, people often buy because of favorable online reviews.

So when is the right time to ask your customers for a review? And how can you ensure that you don't annoy them in the process?

This week, Garrett Sussman shares three ways to earn online reviews, including:     

• Training employees to ask for reviews   
• Email and text drip campaigns         
• Deliver great customer support

Are you guilty of just publishing and hoping and moving on?

In this episode, Alan Silvestri shares 3 steps to promote your content more effectively, including:

• Figure out which pages to promote     
• Know what promotion channels to choose for each page
• Implement a content promotion system

There are times when you need to make a country-specific search on Google.

What I mean is…

Searching Google to see what the SERP looks like in a country different from the one you are in.

For instance, if you are an SEO working on local SEO, you might need to perform SERP analysis in the location of the business you are working on.

And, when it comes to international Google search, you can always pay for a VPN.

Well, guess what.

You can easily see results for different countries without using a VPN and without changing your current location settings.

In this post, you’ll learn how to easily get search results from other countries.

How different is SEO for NFT companies?

In this episode, Brendan Aw shares five SEO tips for NFT companies, including:   

• Optimizing title tags and meta description URLs   
• Have good UI/UX     
• Use searchable platforms for content distribution 
• Keyword research     
• Building E-A-T   

How aware are you of the common SERP features that appear for your target keywords? And what are you doing to take advantage of them?

• Awareness of SERP features we don't have control over 
• Short videos - YouTube shorts etc.
• What to watch - recommended for you
• Refining the search 

We’ve all seen it.

Google has been slowly evolving into a semantic search engine.

That means Google attempts to understand the meaning of language and concepts.

What’s more, Google is doubling down on semantics with its algorithms.

For instance:

• Hummingbird
• RankBrain
• BERT
• Mum

And that means…

A semantic search engine requires a semantic SEO strategy.

In this post, I’ll answer:

• What is semantic SEO?
• How do I implement a semantic SEO strategy?

Welcome to the final part of a three-part discussion about Google Analytics 4 in this episode, we're going to be looking at how we migrate to GA4.

Taking part is Jeff Sauer, founder of Jeff Analytics and Data-Driven U, Brie Anderson, owner of Beast Analytics, Jill Quick, analytics consultant and trainer from The Coloring In Department, and Dara Fitzgerald, CEO and co-founder at Measurelab.             

In this week's episode, our panel discusses how to migrate to Google Analytics 4, including: 

• Steps to migrate to Google Analytics 4   
• Redefine your conversion data   
• Define your data points   
• Collect more data than you need   
• Google Analytics 4 migration tips   
• Don't compare GA4 to UA     

In part two of a three-part discussion about Google Analytics 4, we look at the key benefits that GA4 offers over Universal Analytics.

In this episode, our panel discuss the advantages of Google Analytics 4 over Universal Analytics, including:

• The advantages of GA4 over Universal Analytics
• How you can tell a better story with Google Analytics 4
• How GA4 deals with different properties
• Will GA4 replace software like heat map or CRO software
• Does GA4 help you visualize your buyer's journey
• Is there better data available in GA4?

How has Google Analytics evolved? And what are we going to lose when Universal Analytics goes away?

Welcome to part one of a three-part discussion about Google Analytics 4. And in this episode, we're going to be looking at how Google Analytics has evolved and what we're going to lose when Universal Analytics goes away. 

Taking part is Jeff Sauer, founder of Jeff Analytics and Data Driven U, Brie Anderson, owner of Beast Analytics, Jill Quick, analytics consultant and trainer from The Coloring In Department, and Dara Fitzgerald, CEO and co-founder at Measurelab. Jeff, could I ask you to start with a whistlestop history of Google Analytics?     

In this week's episode, our panel will help you understand Google Analytics 4, including:     

• The history of Google Analytics   
• How Google Analytics has changed   
• What SEOs will lose by moving over to Google Analytics 4           
• What SEOs should know to embrace Google Analytics 4     

People Also Ask boxes have been around forever.

What’s more, they are everywhere.

I mean, they appear on around 70% of desktop search results.

So the question is…

How can you use People Also Ask boxes to boost your SEO? Can you use them to bring targeted traffic to your site?

In this blog post, I’ll get into how to rank in Google’s People Also Ask boxes. I’ll first cover how the feature works and then get into the strategy and tactics for ranking in PAA boxes. 

Are you a little bit too focused on bringing in new SEO clients when it could be much easier to grow your existing accounts?

In this episode, Ilaria Fabbri shares three ways to grow your SEO client accounts, including: 

• Target your core audience 
• Forecast friction   
• Become your client's partner vs. your client's consultant